Cool Facts

  • Over 17,740,000 people have taken Clifton StrengthsFinder.
  • StrengthsFinder 2.0 by Tom Rath is the top-selling non-fiction book on Amazon of all time.
  • Odds on another person having your exact Top 5 themes in the exact same order? 1 in 33.4 million.
  • People who have the opportunity to focus on their strengths every day are six times more likely to be engaged in their jobs.
  • People who have the opportunity to focus on their strengths every day are three times more likely to report having an excellent quality of life.
  • Teams that focus on strengths every day have 12.5% greater productivity.
  • Teams that receive strengths feedback have 8.9% greater profitability.
  • An international bestseller since 2007, Strengthsfinder 2.0 continues to revolutionize personal growth and development. Based on over 50 years of SRI/Gallup research, the strengths-based approach to achieving your goals is tested and proven.



It’s Your Ship – Captain D. Michael Abrashoff
Loaded with leadership wisdom. I started to include a few of my highlighted passages, but there are too many. Buy it. Read it. Apply it.

The Leadership Challenge – James Kouzes and Barry Posner
Leading a team of any sort? Start here.

Strengths Based Leadership – Tom Rath & Barry Conchie
Answers how and why leading with strengths works. As significant, you’ll learn why people follow.

Personal Growth, Development & Performance

As A Man Thinketh – James Allen
A man is literally what he thinks, his character being the complete sum of all his thoughts.

Choose Yourself – James Altucher
You’ll laugh. You’ll cry. You’ll learn.

Soar With Your Strengths – Donald O. Clifton
The book that launched the strengths movement, written by the founder of Selective Research, Inc. (SRI) and the “father of Strengths-based psychology”.

Clifton asks the pivotal question, “What if we studied what’s right with people instead of what’s wrong with people?” The research that guided this ground-breaking book is the foundational research for the StrengthsFinder 2.0 (CliftonStrengths) talent assessment.

StrengthsFinder 2.0 (CliftonStrengths) – Tom Rath
Each of us has God-given talent. Do you know yours? Start here.

Wellbeing – Tom Rath
Just landed the big promotion? Great, but it won’t matter if you die from a heart attack at 50 because you didn’t take care of your health. Just win your local gym’s 6-pack-of-the-month Abs Award? Neat, I guess, but if you’re drowning in debt, the stress and anxiety will cripple you.

True well-being needs balance in each of five areas: Career, Social, Financial, Physical, Community. Check this out to find out how to achieve it.


The E-Myth Revisited – Michael Gerber
Separates the fact from fiction in running a small business.

Innovation and Entrepreneurship – Peter Drucker
Few business writers stand the test of time better than Drucker. This is no different. Insights abound.

The $100 Startup – Chris Guillebeau
One of the best examples of how to design your life through entrepreneurship.

The Art of the Start – Guy Kawasaki
A small business start-up primer from one of the best.

The New New Thing – Michael Lewis
A fun, wild turn of the millennium peephole into the tech boom with Jim Clark (Netscape founder among other things) at center stage.

The Lean Startup – Eric Reis
The Go-To Master Class. Build, Measure, Learn…


The Little Book of Common Sense Investing – John Bogle
Practical truth from one of the investment world’s wise men.

The Richest Man in Babylon – George S. Clason
Quick read full of timeless investing principles.

The Millionaire Next Door – Thomas Stanley and William Danko
PAWs versus UAWs. Live below your means, buy used, own your own business.

Media Literacy/Social

Tribes – Seth Godin
This is so many things. It’s hard to categorize. Part new economy, part social media exploration, part entrepreneurship guide, part inspirational. Check it.

Amusing Ourselves to Death – Neil Postman
Written almost 25 years ago. More relevant than ever.

Working Smart – Individuals

The 7 Habits of Highly Effective People – Stephen R. Covey
A Classic.

The Effective Executive – Petter Drucker
The sage of management theory and practice.

The Power of Habit – Charles Duhigg
Cue, Routine, Reward = The Habit Loop. Master it.

Emotional Intelligence – Daniel Goleman
Harvard Business Review called this “a revolutionary, paradigm-shattering idea.” Truer words.

The Obstacle is the Way – Ryan Holiday
Short but powerful guide to overcoming obstacles.

The Rise of Superman: Decoding the Science of Ultimate Human Performance – Steven Kotler
Flow—it’s not just for extreme athletes and Olympic medalists. Kotler explores what it is and how to use it. One of the best personal performance reads of the past several years.

Working Smart – Organizations

Good to Great – Jim Collins
Get the right people on the bus, the wrong people off the bus and the right people in the right seat. Lots more.

Moneyball – Michael Lewis
Super fun and wildly popular book about altering an entire organization’s (not to mention an entire industry’s) entrenched perspective about what works and what doesn’t.

Uncontainable – Kip Tindell
This is the way it’s done.

Finding Your Way – Perspective and Life

What Should I Do With My Life? – Po Bronson
“Do not hire a man who does your work for money, but him who does it for love of it.” – Thoreau

Growing Up – Russell Baker
Loaned to me by my high school English teacher, Mrs. Carol Morgan—the best kind of teacher. She saw a young reader, and she reached out to encourage, connect and inspire.

How Will You Measure Your Life? – Clayton M. Christensen
One of life’s big dangers is being successful…at the wrong things. Christensen explains how to avoid this trap.

Man’s Search For Meaning – Viktor E. Frankl
“Man is ultimately self-determining. Man does not simply exist but always decides what his existence will be, what he will become in the next moment.”

Love Does – Bob Goff
Read the book and you’ll wonder, “How does this guy do it all?” Hear him speak and you’ll find out. The world needs more Bob Goffs.

Don’t Waste Your Life – John Piper

Walden – Henry David Thoreau

Heat – Bill Buford
New Yorker editor tries to hack it in a Mario Batali restaurant.

More to Come…